Aireon is deploying a space-based air traffic surveillance system for Automatic Dependent Surveillance-Broadcast (ADS-B) equipped aircraft throughout the entire globe. Aireon will harness next-generation aviation surveillance technologies that are currently ground-based and, for the first time ever, extend their reach globally to significantly improve efficiency, enhance safety, reduce emissions and provide cost savings benefits to all stakeholders. Real-time ADS-B surveillance will cover oceanic, polar and remote regions, as well as augment existing ground-based systems that are limited to terrestrial airspace. In partnership with leading ANSPs from around the world, like NAV CANADA, Iridium Communications, ENAV, NATS, the Irish Aviation Authority (IAA), and Naviair, Aireon will have an operational, global, space-based air traffic surveillance system in early 2019.
Whenever possible, use this official version of the logo. This version should always have the SM attached. Note that the elipse has a subtle gradient.
This version of the logo is for inverted use on dark backgrounds. Do not attempt to recreate the gradient, simply use a solid color—almost always white.
Make sure that your color selection has enough contrast to be visible by all users in all screens. Remember WCAG 2.0 guidelines.
The brand colors for the mark consist of carefully selected colors, designed to stand out across the competitive set. These colors should almost never be deviated from in primary usage applications.
The brand relies on a simple, humanistic, and geometric font pairing for nearly every application—web or print.
These highly stylized, textured, scenes help to tell the brand story. The library of illustrations is available on Dropbox. Please do not attempt to create new ones that deviate from this style.
The most important thing with photography is to be factually correct. Many stock images are staged or edited, and show a non-existant plane or cockpit. It’s important to be real. High contrast, strong depth of field, and correctness.
This grid is specifically for website components, but all creative elements should follow a strict grid in this style.
Form elements need to be consistent across all web properties.